Founded in 1968, Unicut Corporation introduced many innovative processes that have since become industry standards. Their products included circular, band saw, reciprocating, jig, and hand saw blades as well as custom products designed to meet your specifications.

Unicut Corporation, once a leading manufacturer of tungsten carbide tipped saw blades and carbide fusion technology, closed in 2024.

Copywriting and ad design for trade magazine.

Inspired by film and design from the “New Vision” movement, I created a bold visual with simple, compelling copy to highlight their carbide tipped blades, “Fusion is better.”